Veritonic
Address: 46 Buell Hill Rd, Killingworth, CT 06419, USA
Unrivaled Audio Research, Brand Lift, & Attribution
Website: www.veritonic.com
Latest news
- Apr 30: Making a branded podcast? How about... using that branded podcast as on-hold audio? How Audio Turns Waiting Time into Brand-Building Opportunities, is a new study released today by Veritonic. 40% of consumers would quite like to hear about interesting new podcasts while they’re on hold...
- Apr 23: Veritonic has inked a deal with AppsFlyer, to allow the company access to real-time data on in-app conversion actions across mobile devices.
- Apr 9: Veritonic has unveiled a new longform content analysis solution, allowing in-depth data about your own content or that of your competitors.
- Mar 26: 61% of podcast listeners say they discover new podcasts from advertising within the shows they currently listen to. Veritonic has published its Podcast Advertising Efficacy Guide. The guide contains information on targeting, brand familiarity, and creative composition.
- Mar 19: Veritonic announced an integration with Adjust, which allows Veritonic’s audio attribution solution to receive in-app conversion actions on mobile devices including installs, purchases, and subscriptions.
Data credits: Google Maps, Podnews newsletter